The whole 200 Yards

A sweet photography project has kicked off in San Francisco that explores neighborhoods 200 yards at time.

It aims to exposes local photographers to the little details that make each block of their city unique, as well as the merchants that give each neighborhood its character.

The project, 200 Yards starts with a venue - maybe a wine bar, office lobby, or gallery - then maps a 200-yard radius with this venue as the center point.

Local photographers are encouraged to explore that radius taking photos of whatever catches their eye. Each photographer then selects their best shots and submits them for possible inclusion in a photo exhibit held at the venue.