Thursday 1 March 2012: Road Safety

Some photoshoots put everything else into perspective.

Took some portraits as the Scottish Government launched a new road safety campaign in Edinburgh today with Road Safety Scotland, encouraging drivers to consider how to reduce their 'risk factor' on country roads. This is June Ross from Alford in Aberdeenshire who lost her eldest son Ian Buchanan in a country roads accident just two days before his 23rd birthday. I was struck by her dignity and composure as she dealt with the media. After her son's accident, she set up a support group called Don't You Forget About Me (DYFAM) to help other families affected by road traffic accidents in Aberdeenshire.

Seems only right to put out her message in her own words, from the press release.

'Too many lives are lost on country roads, including my son's. which is why I'm supporting this campaign and the message it's sending out. My son Ian was the passenger in his friend's car, and although speed was a factor in his death, distraction may also have contributed to the accident. DYFAM was set up in memory of Ian, to help support people who have been affected by road accidents. I'm proud his legacy continues to make a difference to other people, and hopefully my support of this national campaign will go some way to preventing similar accidents and ultimately saving lives in the future."

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