The fishmonger

I have complained before about how unfresh supermarket 'fresh fish' is. I was told that if fish on the fish counter is not beyond its sell by date, then it is 'fresh.' So, although we are only a few miles from the sea as the crow flies, the only good fish we can get is from our man who buys his fish in Grimsby first thing and then drives down to our market. I swear he wears about ten layers of clothes!