The Welcome Party

Like a lot of her friends,Ruby has started collecting these Mermaids.

The clever/frustrating thing is that the identity of the Mermaid is hidden inside a shell which you have to dissolve in water before she's released.

This is Stella and Ashley emerging into the world. Only to realise that Stella and Ashley are already in the welcome party so their fate is to be an unwanted "swapsy" in the Monday morning playground.

Cunning marketing!