Hands up, who's heard of Lincrusta?

Museum blip today. I've already touched on linoleum and papier-mache production in Staines, but this was also produced not far away in Sunbury.

"A British invention, it was the brainchild of manufacturer Frederick Walton whose father pioneered linoleum floor covering in the 1860´s. Originally launched as "Linoleum Muralis", it was subsequently re-named "Lincrusta-Walton" ? Lin for Linum (flax, from which linseed oil is made) and Crusta (Relief), with the inventor´s name being added to prevent other firms using the same title."

I was surprised to find, when I googled it, that it's still being made.