Poor Man's Orchid?

It is Schizanthus which is not an orchid at all but actually cost me 51p more than the last orchid I bought last weekend. £2.50 and I couldn't resist it along with the Lidl shopping. Trickier to keep as it dries out at the drop of a hat. (lots of foliage and root-bound). Not sure if re-potting into something bigger would help or hinder flower production. Anyone know?