Lees Snowballs

I wonder how many people have bypassed this tribute to Lees Snowballs near Coatbridge Central Train Station, and have not noticed the text inside the half eaten Snowball.

I was certainly one of those people until today!

The text reads:

Lees...Lees...More if you please! The 50 million chocolate and coconut coated, mallow snowballs made here each year would stretch from Coatbridge to the North Pole
(You might just see it in large view)