The water obscenity

I came across this today. It's a bottle of water. So far, so descriptive. It's not an ordinary bottle of water, of course. it's 'Voss', apparently available in Tesco, but this particular bottle was bought, not by me, for £4 from Amazon. Not the Amazon. You know, online.

It's Peckham Spring for the gullible zeitgeist. If you'll pardon the metaphor, let it sink in. Four quid for a bottle of water. Bought by someone in an area of the world with some dam(n) fine tap water. The Voss marketing blurb will tell you it's from a Norwegian artesian well. Pardon my cynicism. Like Fiji water in the US, we're using air miles to bring this stuff into the country. Can you tell I'm starting to be angered by this?

There's something obscene about bottling water in the first place. People a few thousand miles from me don't have access to clean water, and their families have died from drinking water. Yet here, we put the stuff in a plastic bottle and flog it for around a pound. Surely a twenty-first century anachronism.

Boycott Voss. Not that you would, but don't spend four of your hard-earned pounds on it, and do as I did, and tut disapprovingly at those who do. Perhaps one day, someone will tut disapprovingly at those of us who pay a pound for a bottle of water, but for now let's start at this expensive obscenity.