DS baptism

Today I am part of a little piece of automotive history. Taking place in Farnborough, Hampshire, is the first UK launch of the newly-floated DS car brand, blossoming in its own right and no longer just a up-scale limb of Citroên.

The venue is the Aviator hotel alongside Farnborough airport. I love this building for its bold, edgy and individualistic architecture, which is such a good fit with the freshly emerging DS brand.

Tomorrow we will be driving the latest DS5 and DS3. A good way to end a busy week.

Comments
Sign in or get an account to comment.