Frontier

By Frontier

Open: Paddle

Diane Warren, Rita Ora, Sofia Reyes, Reik - Seaside

Spent the day at home and fiddling about with OBS and Twitch. Got lost for a while. A lazy day with Domino’s for dinner. They’re killing it in Japan compared to other pizza chains with aggressive pricing strategies and amount of sites rolled out. The local produce and pricing levels here for regular food and lunch staples (like bentos, beef bowls, etc) are soooo much cheaper in Japan than back home. Average lunch and drink is 500-900 yen (bento and drink, usually tea) and much healthier. McDonalds can achieve competitive prices at this level, have a large amount of sites, and maintain the original menu in Japan. But places like KFC, and other foreign chains can’t compete at the same rate as they do back home. KFC’s menu here is greatly reduced to burgers, twistas and one piece chicken combos. Product costs are way too high to have a price competitive with the average lunch cost here. Back in Oz and the U.K. we’d pay about 10-15 dollars which is already about 2-3 times the average lunch cost. Max Brenner Chocolate had a site here in Nagoya, and being familiar with their product line up and average consumer price it was really sad to see it stripped down to a below modest final product. Their hot chocolates were served in paper cups, half the size and not served in the big mugs. Mind you, the price per chocolate serving was about 500-700 yen which is in direct competition with Starbucks (which is like the plague here). Average price per serving at Max Brenner is about 15-20 bucks back in Oz therefore amounting to about 1800-2000 yen or so for a mug of hot chocolate which….is….insane in Japanese money. Needless to say, Max Brenner did NOT survive long. Process, presentation and product were all savagely compromised to meet average consumer price and competition.

Comments
Sign in or get an account to comment.