I need a hero

Not been able to find the Blip I wanted today, so I looked through my pictures from a thatch fire in Crediton Devon, It destroyed 4 property's, thankfully nobody was hurt.
The fire happened yesterday but It was still burning today.
Newspapers often ask to go back to the scene the day after to document whats left.
I took this picture of one of the firefighters as he passed me, I didn't get his name.
To me it looks like cliche of a cheesy hero shot, I think its the smirk he is pulling.